The Nissan Holding Group initiates, funds and fosters projects in commercial real estate and the leisure industry. Our company’s goal is to elevate investments from rigid business transactions to long-term, socially and financially responsible endeavors that benefit all stakeholders in the community where we invest. That objective has driven our activities worldwide and will continue to do so going forward.
In the Nissan philosophy, an investment should always result in tangible improvement. We therefore measure the success of our ventures by more than their financial returns. An investment by Nissan in any project - from real estate renovation to projects for shops or hotels - must produce sustainable benefits and progress for the local community first and foremost. Only when those benefits have been secured, we look at the bottom line and ROI.
